Datablast for Mobile Apps
See the whole user journey — from install to subscription.
MMP, product analytics, store, and revenue data unified into one governed model. Understand which campaigns bring users who activate, subscribe, and stay.
The problem
Sound familiar?
Attribution and product data live apart
Your MMP knows where users came from. Your product analytics knows what they did. Nobody can join the two reliably — so acquisition optimizes for installs, not value.
Subscription metrics are a maze
Trials, renewals, grace periods, refunds, cross-platform purchases. Store reports disagree with your revenue tool, and MRR is always "roughly".
SKAdNetwork broke your reporting
Privacy changes left holes in campaign data. Without modeling on your own first-party data, you are flying blind on iOS.
What teams build
Mobile Apps use cases on Datablast
Install-to-paying funnel
One funnel from campaign to install, activation, trial, and subscription — joined across MMP, product, and store data.
True subscription analytics
MRR, churn, trial conversion, and refund rates reconciled across App Store, Play Store, and your payment provider.
Cohort retention and engagement
D1/D7/D30 retention by acquisition source, version, and feature usage — refreshed automatically, no analyst required.
Campaign ROI beyond installs
Optimize spend on predicted LTV, not CPI. Feed value signals back to ad networks from your own governed data.
Ask Flare anything
"Why did D7 retention drop for the last release?" Flare answers from trusted data, with the chart to prove it.
One
joined view of acquisition and product
Reconciled
subscription revenue across stores
LTV-based
campaign decisions, not CPI-based
“Datablast provides a superior BI infrastructure, seamlessly integrating marketing and product insights — enabling scalable, efficient, and comprehensive analytics essential for understanding the full user experience.”
Works with your stack
More industries
E-commerce
From ad click to repeat purchase, one trusted view.
Mobile Games
The analytics stack behind hit games.
Retail
Stores, e-commerce, and supply — one operating picture.
Logistics
Operational visibility from first mile to last.
MarTech & Agencies
Client reporting and campaign intelligence on autopilot.
Ready to build a data foundation your whole team can trust?
See how Datablast and Flare work together — in a walkthrough built around your stack.